Celebrate every strand : A Customer Day for Hair Care innovations

Celebrate every strand : A Customer Day for Hair Care innovations

We invite you on Tuesday, February 18th, 2025, at The Fairmont Nile City in Egypt for a customer day dedicated to hair care innovations.

At Safic-Alcan, we believe that beauty lies in celebrating imperfections. Our upcoming customer day invites you to discover innovative solutions to real beauty challenges, from hair loss and scalp concerns to dandruff and sensitivity, helping restore confidence and celebrate natural beauty.

Under the theme “My Perfect Imperfections”, we’re highlighting the future of beauty through cutting-edge hair care innovations.

Together with our special partners Ajinomoto and Symrise, we will showcase :

  • Hands-on workshops to explore the latest formulas ;
  • Expert-led conferences delivering valuable insights.

Additionally, our scientific expert Olivier PAQUATTE will present key innovations from Ichimaru Pharcos, Salixin and Eastman.

Event Program :

10:00 – 11:00 Introduction & Hair Care Trends
11:00 – 12:30 Symrise Lecture & Workshop
12:30 – 13:00 Coffee Break
01:00 – 02:00 Ajinomoto Lecture & Workshop
02:00 – 03:00 Lunch Break
03:00 – 04:00 Ichimaru Pharcos, Salixin & Eastman Lecture by Olivier PAQUATTE
04:00 – 05:00 Q&A and Goodbye Break

Register now and let’s shape the future of beauty together !

We look forward to seeing you there.